Leisure facility management company elevates customer experience with offshore customer support
Efficient operations and exceptional customer service are paramount to Bluefit’s—a leading provider of leisure centres and independent swim schools across Australia—success. To meet these demands, Bluefit partnered with Staff Domain to leverage offshore talent in the Philippines that has become an integral part of their operations.
Yvette, who manages Bluefit’s call centre team, shared how the offshore team has been instrumental in their success:
“We really need a team, which is our team here in the Philippines at Staff Domain, who can really assist with calling all the inquiries for people ringing up to inquire about enrolling their children in swim school.”
– Sarah Hordern
Head of Customer Care
Key Benefits of the Offshore Partnership:
- Improved Customer Service:
The Philippines-based team handles inquiries and follow-ups for swim school enrolments, relieving tasks off the on-site staff in Australia so they can focus on delivering high-quality programs.
- Operational Efficiency
With administrative tasks managed offshore, Bluefit’s Australian teams can dedicate more time to their core responsibilities, resulting in glowing feedback from clients and management alike.
- Seamless Collaboration
The integration between Bluefit’s Australian and offshore teams is smooth, fostering a unified culture. Kate, Customer Success Manager, emphasised, “It’s a very seamless crossover between our Melbourne team and our Filipino team.
- Recognition and Appreciation
The offshore team’s contributions are frequently acknowledged, with Kate adding, “We constantly get emails from our managers and upper management about the wonderful service that they’ve given to clients. They’re amazing.
A Family Beyond Borders
Bluefit values its offshore team as an essential part of their operations. Kate remarked,
“We talk about the Bluefit family, and they are part of the Bluefit family. I hope they feel like even though they’re not in Australia, they are part of the Bluefit family.”
– Sarah Hordern
Head of Customer Care
Through their partnership with Staff Domain, Bluefit has elevated their customer experience while maintaining a strong, supportive culture across borders. The results speak for themselves, with client satisfaction and operational efficiency at an all-time high.
Interested in how offshore support can transform your business operations?
