Digital Marketers

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Digital Marketers

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A digital marketing professional, or specialist, is often responsible for developing the strategy used in marketing a company’s product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others. They may put together various online promotions and e-mailing campaigns to get their company’s message out, as well as perform consumer research to discover other ways of reaching customers via the Internet.
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Other possible job titles for professionals in the field of digital marketing include digital sales executive, SEO marketer and online marketing manager, to name a few. For example, list direct response letters, dedicated e-mail sales and interactive advertising among some of the responsibilities of a digital sales executive.

SEO marketers are required to translate business goals into successful SEO campaigns, analyze the performance of SEO efforts and help clients increase search engine rankings for their websites.
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Example
Job Description

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Digital marketing professionals in positions of leadership, such as manager or director, will oversee Internet marketing campaigns from program management to execution. They are usually required to provide clear direction to the other members of the marketing team, such as the copywriter, web designer and sales executives.

Digital Marketing Specialist Job Duties

  • Develop and manage digital marketing campaigns
  • Manage the organisation’s website
  • Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
  • Track the website traffic flow and provide internal reports regularly
  • Fix any error in online content and arrange webinars and webcasts
  • Attend networking events and product launches

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  • Identify new digital marketing trends and ensure that the brand is in front of the industry developments
  • Work on SEO of the website pages
  • Edit and post content, videos, podcasts, and audio content on online sites
  • Promote the company’s product and services in the digital space
  • Execute social media efforts to improve KPIs, likes, shares, tweets, etc
  • Creating and executing SMS, and email-based marketing campaigns

Digital Marketing Specialist Skills and Qualifications

  • Bachelor’s degree in Internet marketing or a related area
  • Google Certification

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Five Advantages of Outsourcing

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To enable growth and seek a competitive advantage, many Australian businesses are looking to attain employee resources via offshore-managed business operations service providers.
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There are many advantages to outsourcing general process tasks or professional services. We have identified five key advantages that can be applied, in most cases, to all businesses that outsource.
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By outsourcing to an offshore BPO, businesses can drive cost savings across infrastructure, operations, and salaries due to the local award wage differences in Australia.
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Offshore teams work towards your business requirements and preferred appointed hours. You may also have access to 24/7 support and account management.
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By outsourcing, you could receive end-to-end operational support, so you feel confident that your outsourced team is managed effectively, while they work towards your business projects and goals.
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Business owners often state that their back office operations expanded very quickly during their key growth periods. Sometimes, this expansion can cause disruptions to the core activities that made your company successful in the first place. Utilising a BPO can help to mitigate this, and enable you to focus.
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Outsourcing offshore does not mean you are accessing under skilled or un-educated staff. In fact many offshore resources are as highly skilled and educated as Australian professionals. In some instances, you may find your offshore staff have a higher level of education and deliver equal, if not more, value to your business.
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Stay One Step Ahead of The Competition with Staff Domain.

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Contact us today for your free consultation and find out how we can support you as you start your outsourcing experience.

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